Dallas Cowboys Logo History: Every Change by Year
Posted by JerseyZenith on Oct 26th 2026
- First logo: Original logo: a solid blue star on the white helmet.
- 4 logo changes are listed by year.
- Photos show uniforms and equipment; standalone logo artwork is not reproduced.
- Sources are Wikipedia and team pages; secondary sources are marked.
This guide covers the Dallas Cowboys logo history, year by year, in words and tables. It does not cover the colors, which have their own guide.
Dallas Cowboys logo history by year
The table traces the main logo changes from the first mark to the current one. Dates come from the sources below; where sources disagree we say so.
| Year | Change | Context |
|---|---|---|
| 1960 | Original logo: a solid blue star on the white helmet | The franchise debuted in 1960 |
| 1964 | A white line and blue border are added to the star | Sets the star off from the silver helmet; sources differ on whether the silver helmet came in 1964 or 1965 |
| 1967 | Helmet decal adds a blue outline to the white-bordered star | Little change since |
| 1996 | Cowboys wordmark placed in the center of the blue jersey neckline | The star moved to the sleeve stripes |
The current Cowboys logo
The Cowboys logo is a blue star with a white border and a blue outline. It has been the team's mark since 1960 and has barely changed since the late 1960s.
We describe the logo in words and use photographs of uniforms and equipment; standalone logo artwork is not reproduced.
Why the Cowboys logo changed
The star was refined in the 1960s to stand out on the silver helmet, and the 1990s changes were about where the star and wordmark sit, not the star itself.
Cowboys logo, helmet and jersey today
In the Nike era the star still appears on the helmet and the jersey sleeves, and the Classic throwback uses an earlier look. Browse Dallas Cowboys jerseys, the legends jerseys and the Cowboys uniform history.
A logo is only part of the uniform. For colors see the Cowboys colors guide and for the year-by-year schedule see the Cowboys 2026 uniforms guide.
Primary, alternate and commemorative Cowboys logos
The star is the one constant. Sources describe an alternate cowboy-on-horse logo used from 1960 to 1970, but the star has been the helmet logo since the start, and later changes were borders, outlines and where the star and wordmark sit.
| Era | Look | Where you see it |
|---|---|---|
| 1960–1963 | Solid blue star on a white helmet | Archive photos |
| 1964–1966 | Star with a white line and blue border | Classic throwback looks |
| 1967–present | White-bordered star with a blue outline | Helmet and jersey sleeves |
How we built this Cowboys logo timeline
We collected the dates from the sources listed at the bottom, using the team's own pages where they exist and Wikipedia where they do not. Wikipedia is a secondary source, so we flag the entries where it is the only source and where two sources disagree. We left out anything we could not confirm, such as the Broncos' 1960 logo. Standalone logo artwork is not reproduced.
If you spot a date that looks wrong, check the team's own history page first. A logo can change on the helmet in one season and on the jersey in another, so the year here is the first public use, not always the first game.
What a Cowboys logo change means when you buy a jersey
Jerseys follow the logo of their era. A current Nike jersey carries the current mark, a throwback carries an older one, and the product page shows which. If you want an older logo on your jersey, look at the throwback jerseys and compare them with the standard home and away styles in the Dallas Cowboys jerseys range.
Shop the Cowboys look
Nike jerseys carry the logo on the helmet and the chest in different ways, and a throwback or retro style often shows an older mark. Compare Game and Limited in our tier guide, or browse all throwback jerseys for retro and vintage options.
Other ways to search for the Cowboys logo history
Searches such as old cowboys logo lead to the same logo history, so this page covers each of them.
Photos show uniforms and equipment; standalone logo artwork is not reproduced.
Frequently asked questions
What is the Dallas Cowboys logo?
A blue star with a white border and a blue outline.
What is the Cowboys star logo?
The blue star, used since 1960 and refined in 1964 and 1967.
What is the Dallas Cowboys old logo?
A solid blue star, without the white line and outline.
Did the Cowboys change their logo?
Only slightly: the star gained a white border in 1964 and an outline in 1967.
How to draw a Dallas Cowboys logo?
We do not provide logo artwork, because it is a team trademark.
Sources
- Wikipedia, Logos and uniforms of the Dallas Cowboys (secondary source; characters 100,000–200,000 read)
- Texas Monthly, pro football's biggest star (1964 helmet; search summary only)
- SportsLogos.net, Dallas Cowboys helmet (silver helmet dated 1965; search summary only)
- JerseyZenith catalog (seo/catalog/products.json), counted October 26, 2026